Keywords part 2: How to use keywords properly

Choosing the right keywords to target is a bit of a mission in itself. You need to come up with phrases that are relevant to your business, that people actually search for, and that aren’t too competitive. Once you’ve chosen the right keywords,...

How to optimise your website content

Google seems to change the meaning of Search Engine Optimisations (SEO) all the time. SEO specialists and website owners are constantly trying to figure out just what Google wants from them in terms of good SEO practices. If you’re wondering how to optimise your...